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理想国小小的爱心,登上央视新闻联播啦!





       2025年3月5日,理想国幼儿园迎来了一年一度的学雷锋爱心跳蚤市场活动。这不仅是一次生动的德育实践,更是一次新时代雷锋精神的传承与弘扬。



将“勤俭节约”、“关爱他人”、“无私奉献”和“服务社会”的“雷锋精神”,融入在一场寓教于乐的爱心跳蚤市场活动中,孩子们不仅在欢乐中学习了环保知识,更在实践中深刻体会了雷锋精神的内涵。


随着锣鼓的激昂敲响,理想国幼儿园教育集团总园长周向鹏先生宣布:“跳蚤市场开市啦!”

本次活动参与人数800人,吸引了社区50户家庭,义卖善款53952.49元,捐赠图书本2000册,直播观看人数1.6万,拍卖金额1346元。 孩子们的表现不仅仅在场内引起轰动,更是登上了央视新闻联播,并被杭州等地的主流媒体广泛报道,看到自己的身影出现在电视屏幕上,孩子们激动不已,这份成就感和自豪感溢于言表。

As the resounding beating of gongs and drums sounded, Mr. Zhou Xiangpeng, the chief principal of Chongwen Ideal Kingdom Kindergarten, passionately announced: "The flea market is open!" On March 5th, a special charity event kicked off here. This is not just an ordinary flea market, but also a very meaningful social practice. A total of 800 people participated in this event, attracting 50 families from the community. The proceeds from the charity sale amounted to 53,952.49 yuan, 2,000 books were donated, the number of live broadcast viewers reached 16,000, and the auction amount was 1,346 yuan. The performance of the children not only caused a sensation within the venue, but also made it onto CCTV's News Broadcast and was widely reported by mainstream media in Hangzhou and other places. Seeing their own figures on the TV screen, the children were extremely excited, and their sense of achievement and pride were palpable.




多元学习,了解跳蚤市场

Diverse learning to understand the flea market

       这次跳蚤市场不只是一个买卖的场所,它更是一次完整的学习体验。从早期的理念学习,到实地走访二手商店,再到整理家中的旧物,孩子们在真实的环境中体验了从零到一的过程。通过这个项目,孩子们不仅学会了如何销售,更在实践中学习了数学、经济学和人际交往技巧。这种沉浸式的学习方式,让他们在参与中体会到了学雷锋的深刻意义。

This flea market is not just a place for buying and selling; it is a complete learning experience. From the early learning of concepts, to visiting second-hand stores on the spot, and then to sorting out old items at home, children have experienced the process from scratch in a real environment. Through this project, children have not only learned how to sell, but also learned mathematics, economics and interpersonal skills in practice. This immersive learning method allows them to understand the profound significance of learning from Lei Feng during their participation.

跳蚤市场计划思维导图

参访咸鱼商店

讨论跳蚤市场的经营策略

讨论跳蚤市场的经营策略

进行跳蚤市场分工

进行跳蚤市场分工

设计我们的摊位

了解钱币的演变

设计购物单




榜样传承,点亮星光童年

Role Model Inheritance, Lighting Up a Starry Childhood

       本次活动的特别嘉宾,全国劳动模范孔胜东爷爷,亲临现场分享了他的感人故事。他的到来不仅增加了活动的影响力,更让孩子们感受到了雷锋精神在当代社会的生动体现。爷爷的故事和精神鼓励孩子们要将做好人、做有用之才的理念融入日常生活。

The special guest of this event, Grandpa Kong Zhendong, a national model worker, came to the scene in person to share his touching stories. His arrival not only increased the influence of the event, but also let the children feel the vivid embodiment of Lei Feng spirit in contemporary society. Grandpa's stories and spirit encourage children to integrate the concept of being a good person and a useful talent into daily life.

       这场分享不仅仅是故事的传递,更是一次心灵的触动。孔胜东的坚守如“落花生”般朴实无华,却为孩子们的成长点亮了一盏道德灯塔。

 This sharing is not only the transmission of stories, but also a touch of the soul. Kong Shengdong's perseverance is as simple and unadorned as "groundnut", but it lights up a moral lighthouse for the growth of the children.




绘本作券,凝聚社区温情

Books as tickets, bringing together the warmth of the community

        我们怀揣着创新的理念,别出心裁地把绘本作为入场券,为孩子们开启了一段独特而有趣的爱心之旅。这种开放的姿态不仅让更多的人感受到了理想国幼儿园的温暖,也让这场市场成为了一个真正的社区中心,增强了社区的凝聚力。

We embrace innovative ideas and ingeniously use picture books as admission tickets, opening a unique and interesting journey of love for children. This open attitude not only allows more people to feel the warmth of Ideal Kingdom Kindergarten, but also makes this market a real community center, enhancing the cohesion of the community.



 科技赋能,点亮童趣未来

Technology empowers public welfare, childlike innocence lights up the future.

      义卖现场,孩子们分工明确。走进各个摊位,孩子们用废弃纸箱、毛线、塑料瓶等材料制作的“创意工艺品”令人眼前一亮。每一件作品都承载着孩子们的奇思妙想,传递着“资源有限,物尽其用”的理念。

At the charity sale site, the children had clear divisions of labor. Walking into each booth, the "creative handicrafts" made by the children with materials such as discarded cardboard boxes, yarn, and plastic bottles were really eye-catching. Each work carried the children's whimsical ideas and conveyed the concept of "limited resources, make the best use of everything".

      科技元素为跳蚤市场注入全新活力!人型机器人化身,用可爱的语音为顾客介绍商品;机器狗驮着扫码器穿梭摊位,进行”无接触交易”。孩子们兴奋地与机器人互动,体验科技与劳动结合的乐趣。

Technology elements inject new vitality into the flea market! Humanoid robots, in the form of humanoid robots, introduce products to customers in lovely voices; robotic dogs carry scanners and shuttle through the stalls for "contactless transactions". The children excitedly interact with the robots and experience the fun of combining technology with labor.

活动还通过“理想播播间”开启线上直播,家长们在云端留言互动,为心仪的画作竞拍出价。一幅幅充满童真的画作被拍出,所得善款将全部捐赠给山区儿童。  

The event also launched an online live broadcast through the "Ideal Broadcasting Room". Parents left messages and interacted in the cloud, bidding for their favorite paintings. One after another painting full of childlike innocence was sold, and all the proceeds will be donated to children in mountainous areas.

       这次直播时长48分钟 观众人数1.6万人 最高在线人数2800+ 义卖收入1346元。不仅活跃了气氛,也为学雷锋跳蚤市场活动募集了额外的资金。通过这种现代的交流方式,孩子们的作品得以触及更广泛的观众,同时也让爱心跳蚤市场的形式更加多元和丰富。

This live broadcast lasted for 48 minutes, with an audience of 16,000 people. The peak online number reached over 2,800. The proceeds from the charity sale amounted to 1,346 yuan. It not only enlivened the atmosphere but also raised additional funds for the Lei Feng Flea Market activity. Through this modern means of communication, children's works were able to reach a wider audience, and at the same time, made the form of the Love Flea Market more diverse and rich.





雷锋精神,培育市民担当

Lei Feng spirit cultivates the sense of responsibility among citizens.

崇文理想国幼儿园一直致力于培养孩子们的全面能力,我们欣喜地看到,孩子们不仅沉浸在销售活动中,体验到了收获的乐趣与成就感,更在潜移默化中领悟到了社会责任的重要意义。在这里,每一个小小的市民都在为创建一个更加美好的社会尽自己的一份责任。

As the flea market came to a successful close, the children left with full harvests and a great sense of achievement, their faces beaming with proud smiles. This event not only gave new life to old items, but also deeply rooted the Lei Feng spirit and environmental protection concepts in their hearts. Let's join hands and pass on love and warmth with actions, making green recycling the most beautiful scenery in the new era!










文编 | 董家琦

图片 | 刘蔚澄

美编 | 董家琦


一审 | 李琳

二审 | 许雯晴

三审 | 刘蔚澄




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